Digital vs. Offset Printing

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Offset printing is currently one of the most common form of printing because of its high volume runs The difference from digital printing is that when a digital image is made, it must be burned onto an aluminum plate. Just imagine a printer five times the size of your printer at your house. Instead of inserting sheets of paper, you insert aluminum sheets. Then it is burned with a laser and then washed off with a special chemical. The plate is then mounted on the press. Chemicals and power are consumed on a greater scale. offset printing is the printing technique that has made newspapers, books and magizines that we read today. Offset Printing cost a lot of money to get the right equipment and to set it up. Offset printing uses these big machines that could actually take up an whole factory, there are two methods of offset printing, Sheet-fed Offset Printing Press and Web-fed Offset Printing Press each method has there own way to print there design.

Elements of Visual Communication

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This photo shows a skateboard and a bunch of energy drinks. Each drink has there own labeling for each flavor of the drink. One thing about this picture is that it shows a Skateboard that really balance out what the drink is trying to promote. The drink label has a person riding a skateboard doing some kind of trick.

In my opinion this energy drink design is a great design it shows exactly who the target audience is and the design also show the different colors towards each drink. as you could see in the picture each drink color has a different labeling design, ever the cover of the bottle have a design. This design is similar to others such as gatorade and vitamin water.

IPad Class Presentation

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For this Class Presentation we had to come up with the different pros and cons of the apple’s ipad products which include ipad, ipad 2, ipad 3, and ipad mini. My group had to make the ipad sound good and perswade the audience why our product in better than the Kindle Fire HD and the Nook that is sold by barnes and nobles.

To Me this little presentation was a fun thing to do with the others of my group. Ii am think of getting an ipad mini this holiday but i am still on the pricing and how its so high so i dont know yet. The kindle fire HD is another tablet i like since i actually used one before, its a little cool device that do alot of things but not as much as a ipad.

What is graphic communication ?

Graphic communication is what it says, its the communication through graphical works to its consumers. It is the process of creating, producing, and distributing material that catches the audience eyes cause them to be interested in your product. The field of graphic communications has design, layout, and typography that are used to make different kind of ads such as billboards, commericals and others.

Graphical communication uses ideas such as drawings, photographs and sketches. For Example drawings of little children could be used for ads like crayons or kids bookbags. A rough map sketched to shows new york or whatever part of brooklyn you live in could be considered graphical communication. One of the most widely used forms of graphical communication is the drawing.

Commercial Ad : Need for Speed Most Wanted


The Need for Speed Most Wanted TV ad persuaded me to get the game because of the different cars it had showed throughout the ad. The ad shows you the many fun things that you can do in the game racing.The TV ad also shows the city you can freedrive in and drive/race away form the cops. The target audience is people that are gamers or people who likes racing or people who likes cars. The tag line for this ad is “Start Some Trouble.” The NFSMS ad Shows that its a fun game anyone could pickup and play